June 2014 - Media Injection

Radio 538 posted a report on their Facebook page on Thursday June 19th 2014 at 09:48 hours. Below you can see what can be achieved by a posting: almost 3 million views, many reactions (see all of these on their Facebook page Radio 538) plus 600,000 clicks! In other words, 1 in 5 people who saw this report on their timeline clicked on the link provided by Radio 538 in their posting. And all this within 10 hours of the posting….. Read More
The fact that airlines are successful in using social media for marketing campaigns and customer service is well known. But how about airports? How are they engaging on social media? In this blog four airport examples that will show airports are increasingly becoming a social media communication hub for a variety of purposes.
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