Finally, the long anticipated F8 Conference in San Jose, California kicked off yesterday and there have already been some very interesting and exciting announcements! We have two of our best men there representing Media Injection & The Next Ad, and on top of receiving free Oculus Go headsets, they were delighted to share some of the things they learned there with us! Here’s a recap of yesterday’s main highlights, stay tuned for more news and announcements tomorrow!
Media Injection is the only official Facebook Marketing Partner for Community Management in the Benelux working with the new platform API and therefore remains able to manage Webcare for Instagram via its platform, as well as Instagram Content Publishing which remains unaffected.
Facebook’s Update on their Plans to Restrict Data Access on Facebook
Facebook messaged their trusted Partners on April 04, 2018, sending the following;
We launched the Facebook Platform in 2007 as a way of building a more personalized and connected online experience for people. Since that time, we’ve continued to evolve the platform to meet the needs and expectations of people, businesses, and developers, along with the demands of our core commitments to privacy and security. In 2014, we introduced extensive, granular controls that empowered people to decide for themselves what information they shared with their apps. Today, we’re continuing that process by announcing a more robust app review process and more data protections for the people who use our products.
It’s finally here! Schedule and Publish Instagram Image Posts via the Content Calendar and have an overview of your scheduled and published social content in one single platform. Read More
When Facebook launched its product, the platform was built to bring people closer together. One of the ways they did this is by connecting people to posts from their friends and family. With this newest update on News Feed, Facebook will be focusing more on News Feed ranking so people have more opportunities to interact with people they really care about. This update has even more impact on the organic reach of Pages than the previous update to News Feed.
Facebook launching Domain Verification for Link Editing
Since a few months, it has been made difficult to edit your metadata when publishing link posts. This was due to Facebook’s fight against fake news and publishers misusing the platform. From now on, you can easily edit your posts with Facebook’s new Domain Verification option.
Read more below.
Internationale social media engagement
De huidige generatie social media gebruikers heeft torenhoge verwachtingen. De digitalisering van onze maatschappij heeft er voor gezorgd dat veel organisaties hun product- of dienstverlening herstructureren. Bijna iedereen is tegenwoordig uitgerust met een smartphone en dagelijks online op social media. Relevantie en authenticiteit zijn belangrijke aspecten om je als bedrijf te blijven onderscheiden.
How Media Injection fights cancer
‘Quitting is not an option’. In June, the popular Alpe d’HuZes charity event took place in France, in which participants raise as much funds as possible to contribute to the fight against cancer. Whether it be running, walking or cycling up the French Alpe D’Huez, quitting is not an option. People are raising money by doing something challenging – what’s more challenging than going up a mountain? The aim is go beyond your limits, to turn the frustration caused by cancer into strength.
We are inspired by this unconditional enthusiasm and are a proud sponsor of this foundation. Our Customer Success Manager, Robin, travelled all the way to France to experience the event first hand and support the foundation’s social media team as the team leader. What were Robin’s experiences, how could Media Injection helps the foundation and what are her learnings?
Read all about it in the interview we did with Robin.
Facebook News Feed: Time to be authentic
When you’re busy with managing your online campaigns, you’ve probably missed the latest updates by Facebook. The time of catchy links leading to low-quality websites is now officially over. Facebook announced that it will no longer support ads on Facebook News Feed that contain little substantive content and is covered in ‘disruptive, shocking or malicious ads’. This means clickbait headlines, adult ads, eye-catching but inappropriate ads or pop-up ads will no longer be supported in the News Feed.
We are proud to be an official sponsor of the Ronald McDonald Kinderfonds. We wholeheartedly believe in the charity’s mission: making it possible for parents to stay close to their suffering children. Therefore we’re happy that we are sponsoring this non-profit organisation.
The Ronald McDonald Kinderfonds has been actively supporting families to be close to their sick children for over 32 years. Part of this mission are the fifteen Ronald McDonald Houses for parents and siblings of sick children located nearby hospitals, nine Ronald McDonald Family Rooms in hospitals, four specially adapted holiday homes and a unique sport centre for handicapped children – all located in the Netherlands. Read More
Do you receive countless messages, questions, comments and complaints from your customers via Facebook Messenger? Do you want to use your time efficiently and automate the most common customer interactions? Read this blog to find out what’s so special about Messenger Bots and what was recently announced by Mark Zuckerberg at the annual Facebook F8 Conference in San Jose, California. Read More