Media Injection Meets Google Play

Posted by | November 08, 2018 | Engagement, News | No Comments

Google Play is Google’s official store and portal for Android apps, games, music and other content for Android-powered mobiles, tablets or TV devices. Simply put, it’s the equivalent of Apple’s App Store. It not only offers a lot of content to its users but it also gives them the ability to rate and review the content they have downloaded so that users have an idea about, for example, a game’s popularity. And it is at this point that Media Injection steps in!

Google Play Reviews

You can leave a public review for apps, games, and other content on Google’s Play Store. Whenever you review something on Google Play, the review is linked to your Google Account and is made available for public viewing. Of course, if you don’t want a review to be public, you can always delete the review. Reviews consist of a star rating out of five as well as the option to add a comment alongside it. By adding a written review, other users will have more insight as to why you gave an app a particular rating.

The Google Play review system also allows app creators to view user feedback for your app and reply to any feedback that you receive. For example, this can be used to thank a user for a positive review, apologise or ask for more details when receiving a negative review or for any other possible reason. When using the Reply to Reviews API, you’ll be able to retrieve a list of all recent reviews for your app, or you can just see an individual review.

Media Injection’s Role

Media Injection’s role in this is offering Google webcare for the online content store and its reviewing system. Here’s how it works.

Media Injection customers that have an app in Google Play Store can now add this as a channel on the Media Injection platform. Through this channel, our users will receive all messages and reviews that have been published for their application. That way, they can easily respond to any reviews that they receive, by simply posting their reply through their channel on the Media Injection platform. However, due to Google’s API limitations for the Play Store, users will only be able to retrieve reviews that were published in the last two weeks. Should this change, we will make sure to notify you.

This update will not only ensure that you won’t miss out on any of your app’s comments or reviews but will optimise the efficiency of your workflow by presenting you with one common platform where you can now manage all of your social media channels as well as your app’s reviews and comments.

We think this is a great and highly useful addition to our platform, one that many of our customers will be able to enjoy! What do you think of this latest update? Your feedback is very important to us! Let us know what you think of this and if you have any questions, feel free to reach out to us at any time, we’re here to help!