Twitter Lists

Posted by | February 10, 2014 | Engagement | No Comments

Twitter has this great feature: Twitter lists. From now on these lists will also be available within the Media Injection tool.

A Twitter List is a curated group of Twitter users. You can create your own lists or subscribe to lists created by others. Viewing a list timeline will show you a stream of tweets from only the users on that list. Once set up, a Twitter user can select a Twitter list to view just the public tweets of those allocated to that list. This is how Twitter Helpdesk describes this feature.  In other words, these lists act as a filter on Twitter, making sure that you pick up the tweets of those who are of interest to you.

Why would you create Twitter lists? People use Twitter lists to keep their Twitter connections organized. For instance, one can create a list of social media influencers and “listen” to their tweets. You can also create lists for different market segments relevant for your brand.

Lists can keep you posted on what your competitors are talking about on Twitter. A great thing about Twitter lists is that they can be made private, so the people or businesses you add to them will have no idea they’ve been put on your Twitter list.


Twitter lists can also be a great help if you are just diving into a new market segment. For example, you want to know who are the experts in the field of social media. You can explore this with Twitter lists. Just search for [keywords likely to be in the list’s name] on Google and once you find a nice Twitter list, you can simply subscribe to it.

On your conversation dashboard in Media Injection you can add a new widget that contains messages from these lists. To add this widget, select an empty widget and Select “Lists” as Widget type. Then use the filter to select the List that you want to see in this widget. This message stream in the conversation dashboard will show up to 200 results!

As we expect other platforms to follow this development of Twitter we created a general stream called Lists (instead of Twitter Lists). If other platforms will release similar features, we will add them in this  message stream.

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